The number of faces we've touched

at Pure + Simple King West

Get to know Pure + Simple King West

Pure+Simple King West has been offering a personalized, all-natural skincare experience to clients for over 10 years. Backed by Ayurvedic principles and founded by holistic beauty expert Jean Eng, Pure+Simple’s King West location serves clients seeking to take care of their skin from the inside out. Our holistic wellness spa uses natural products and is staffed with aestheticians who are experts in their field. We are committed to creating treatment plans that best suit your lifestyle and individual needs. We look forward to being part of your skincare journey!

Aquabrasion Facial

$225 - 75 MIN SERVICE

A full facial service that includes an Aquabrasion treatment 
which purifies and brightens the skin with jet of saline water. 
This facial packs an anti-aging punch with a full Pure + Simple Facial 
and includes a serum infusion,a Collage Hydra face + neck mask and 
relaxing scalp + upper body massage.



725 King St. W., Toronto, ON, M5V 2W9





Mon: 11:00am-07:00pm 
Tue: 11:00am-09:00pm 
Wed: 11:00am-09:00pm 
Thu: 11:00am-09:00pm 
Fri: 11:00am-09:00pm 
Sat: 10:00am–06:00pm 
Sun: 10:00am–06:00pm

Get 15% off your first facial!

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Our Spa Services

See What Our Clients Are Saying

This was the best facial I have ever had. Diana is incredible! So thorough and knowledgeable. Will definitely be back.

Chloe A.


I have been going to Pure and Simple King West for almost two years now. I started going because of medium severity acne including scarring and hyperpigmentation around my cheeks and jawline (congestion that went quite deep) that started during early COVID and would not go away. My goal was simple - to be able to leave my home without having to pile on makeup! Anna has been so wonderful over the last two years in clearing up my skin. I see her every 4-6 weeks, and she always recommends appropriate facials that are sometimes on special.



This is absolutely, hands down, the best place for facials in Toronto. The visit is always very relaxing and my skin just drinks up all the care - and there is no downtime! I usually alternate between different facials, and I highly recommend checking out their monthly specials!



My absolute favourite spa to get my facials done in Toronto. I’ve been dealing with stubborn hormonal acne and clogged pores and ever since I’ve been coming my skin has looked so much better. All the ladies are so lovely and their skincare line is a hidden gem.



Loved my first experience here. I have super sensitive skin prone to dryness and was worried about the products interacting poorly with my skin — but walked away with clear pores, hydrated skin, and a glow! Highly recommend their hydration facial

Maggie C.


The holy grail of facials. I could not recommend this place more. Competitive prices, professional staff and a comfortable space. My skin is glowing every time I leave and I never react to any of the products (sensitive skin). It’s a win!

Maddie R.


Gina Kim

King West - Store Owner
Who was most impactful in your life or who shaped your views of the world today? Who was your influencer? What would you say to them?  

There is strength in asking for help and it is ok to do so. Each day humbles us as we address very personal concerns.  

What have your customers taught you?

You don’t need plastic surgery to be beautiful. Find your own beauty. 

Top tip for those looking to work in the Spa and beauty industry?

Be open and understanding. Listen to what people are really saying and make them feel heard and understood. 

Your best life hack for a busy woman?

 Don’t underestimate small tasks in your day. Brilliant ideas come up during shower, 3 min meditation can help to achieve critical mindset and a warm cup of tea brings your positive energy back. 

Best skincare tip for women on the run?

Hydrated skin is happy skin 

Top tip for those looking to work in the Spa and beauty industry?

Hydrated skin is happy skin 

Top tip for those looking to work in the Spa and beauty industry?

One of the most basic principles in Economics is ‘Rational people think at the margin.’. Evaluate your product values from the customer’s point of view and not from your own. 

Pure + Simple is an all-natural skincare and wellness spa

What we put on our skin is absorbed into our bodies' circulatory system, meaning it can contribute or detract our overall health. Beauty is a result of good health; that's why we only carry skincare brands that have safe + natural ingredients. Every product you see on our shelves is free of harmful ingredients like parabens, petrochemicals, silicones, phthalates, sulfates, or synthetic fragrances + dyes. 

 Additionally, our natural + high-tech facial treatments are designed with a holistic approach to achieving professional results.